Not Shah Rukh Khan, but Salman Khan is the KING of the small screen, here’s why!

A look at the BARC Reports of 2016 has proved that Salman Khan is the undoubted superstar of the TV too with his film, Prem Ratan Dhan Payo faring better than Shah Rukh Khan's Dilwale!

The battle of the Khans never fails to pique anyone’s interest. Whether it was the much talked about Salman Khan’s Sultan clash with Shah Rukh Khan’s Raees or who is bagging which project, these superstars’ every move is scrutinized.
As per the BARC Reports of recent times, it seems Salman Khan clearly has the upper hand. Bhai came up trumps over King Khan by a huge margin. His Prem Ratan Dhan Payo beat Dilwale by a huge margin. It got an impression of 2, 51, 19, 000 as compared to Dilwale’s 67, 61, 000. In fact, it was not only Salman Khan but also Tiger Shroff that trounced Shah Rukh Khan. The Tiger Shroff and Shraddha Kapoor starrer, Baaghi got impressions of 69, 88, 000, which is quite high. The world TV premiere of Dilwale got 67,61, 000 impressions. We know that Salman Khan is the undisputed king when it comes to small screen.  
Prem Ratan Dhan Payo was shown on February 14 and was viewed in more homes than Bajrangi Bhaijaan. The impressions of the Kabir Khan film were2,37,45,000. The telecast of his Bajrangi Bhaijaan on TV got a rating of 15.5, which is staggering. It had its world premiere on Star Gold. The previous highest record was held by Rajkumar Hirani’s Aamir Khan- Kareena Kapoor Khan starrer 3 Idiots. It got a TRP of 10.9.  In fact, the third spot is held by Bodyguard that got 10.3. The SRK film that has highest TRPs is 9.5.
Surprisingly, the fourth spot taken this year is by Sanam Re. The Divya Khosla film that was aired on Star Gold got
56, 66, 000 impressions. It is higher than Neerja, Airlift, Bajirao Mastani and Kapoor And Sons. There is clearly a set pattern when it comes to viewing on TV. Sanam Re like Bajrangi Bhaijaan, Baaghi and Dilwale has all the elements of a potboiler. Films with hit music tend to do better than the rest. In fact, Sanam Re has done better than Fan. The telecast of films on TV is also getting competitive for makers. One should note that only one big film is telecast on a particular weekend. Also, it is mostly Sundays and not festive holidays for films. Family films are the best bet. Prem Ratan Dhan Payo and Bajrangi Bhaijaan being cases in point.
Salman Khan is India’s mass hero and his films appeal to families right from the start. The superstar had a hit track record with the small screen. In fact, he had promoted Prem Ratan Dhan Payo on all TV shows across channels. Stay tuned for more updates on BollywoodLife…